SEO Game Plan | Search Engine Optimization

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SEO Target Marketing

February 28th, 2008 by admin

SEO Target Marketing can be easily accomplished with a little bit of Keyword Research.

Try these simple steps to seo target marketing now.

  1. use the FREE keyword suggestion tool to research your particular niche
  2. once the results for the top 100 keyword searches come back, rather than focus on the obvious top keywords, scan down to the middle and look closer at the “Long Tail” keywords, the less obvious keywords.
  3. Now, take the road less traveled, and do a Google search for what we can call the “secondary words”
  4. Have a look at who gets top placement for these words.  If they are PR8 sites and have 30,000 backlinks, perhaps you should look for a less popular word.  You need the right balance between targeted keyword phrases and a term that is not completely dominated.
  5. One major mistake a lot of websites make is to go after the most obvious keywords; DON’T DO THAT!
  6. Look for keyword terms that bring back sites in the top position that you think you could do battle with.  Why enter into an arena with the champions, when there are thousands of targeted words that get traffic with less competition.
  7. Now that you have identified the right mix of keyword phrases, use them to create a page. Match your title tag, meta tag and theme of the page on this keyword research.  Create a quality page of content and provide uniqe information.
  8. If you have a blog, better yet; use the keyword you just identified as the blog post title
  9. Try it, and let us know when it works

Category: Keywords, SEO, Strategy | 111 Comments »

You want link juice? 10 Power links for SEO.

February 26th, 2008 by admin

Here are 10 power links / resources for getting links and annalyzing links.











Category: Linking, SEO Tips | 121 Comments »

Another FREE Keyword Research tool

February 22nd, 2008 by admin

This one is an oldie but a goodie, unfortunately, it has been a bit spotty over the last few months.
It is the Yahoo Overture Keyword Selection Tool.

Not sure what search terms to bid on or which is the most popular searched variation?
Enter a term in this tool and Yahoo shows how many related terms that include your search term that were searched in previous month.

As we mentioned, the good news is, it is free keyword reseach, the bad news, its down, alot!

SEO Game Plan 

Category: Keywords | 109 Comments »

FREE keyword suggestion tool

February 21st, 2008 by admin

I use this link so often, I needed to make it into a seperate post.  Check out this FREE keyword suggestion tool from one of the most popular tools online; Wordtracker.  Wordtracker, is a pay for use keyword research tool with a subscription model, but you can utilize this tool for free.

Category: Keywords, SEO Tips | 88 Comments »

Keyword Research Tools, and choosing the right keywords

January 9th, 2008 by admin

We have added another SEO tip to our list of simple on-page SEO Techniques.  Todays’s tip focuses on Key Word Research, and some free tools you can utalize for basic keyword discovery.  Remember, the key to optomization is choosing the right words.  Our tip focuses on tools for basic keyword research, and the idea that optomizing for the Biggest keyword is not always the best strategy.

Category: Keywords, SEO Tips | 98 Comments »

Keywords in URL

December 20th, 2007 by admin

We have added another “SEO Tip” to our list of simple on page SEO methods.  Tip #2 deals with the use of your Keyword in the URL.  As webmasters work to optimize key terms and pages of their sites, having clear, easy-to -read URL’s is key.  Have a look at SEO Tip #2.

Category: Keywords, Optimization, SEO Tips, Strategy | 79 Comments »

Why SEO Starts with Web Hosting

December 18th, 2007 by admin

SEO Web Hosting is important for may reasons, but here is just one to consider.

So, you have your site hosted for just $19.99 per month, it’s the best deal in town, but is it? Along with your site, some bargin web hosting place has put your valuable domain on the same servers and IP address as several discreditied, or perhaps adult web sites. Do you share an IP adress with sites that live in a poor link neighborhood?

Why risk it? SEO Game Plan offers SEO Web Hosting with a unique Class C and IP address. Why start your site off on the wrong foundation?

Category: SEO Services, SEO Web Hosting | 98 Comments »

Major Crawler Add URL Pages

June 5th, 2007 by admin

Here are the URL’s you need to add your site to the major Search Engines.



Windows Live Search

Yahoo Site Explorer
Site Explorer allows you to explore all the web pages indexed by Yahoo! Search. View the most popular pages from any site, dive into a comprehensive site map, and find pages that link to that site or any page.

Google Sitemaps

Category: Optimization | 105 Comments »

Press Release Distribution Service

May 24th, 2007 by admin

Search Engine Optimization with SEO Game Plan’s Press Release Distribution Service. 

The idea behind SEO Game Plan is that companies need an easy-to-follow strategy that guides them along the path of Search Engine Optimization (SEO).  SEO is a process that involves multiple approaches.  Just as a table needs multiple legs to provide a stable foundation, SEO requires a multi-disciplined approach.   

Optimized Press Release Distribution Service as part of your SEO Game Plan.
It has been said that “links are the currency of the web” Gaining inbound links to your site is key to achieving higher page rank.  Recently, Google now place more importance on the quality or relevancy of inbound links.  Sites that are not relevant to your topic have no real business linking to you.  In the old days, you could buy an automated program to generate 500 links to your site.  The current search wisdom indicates we should place less relevance on links from “Link Farms” and place more importance on the credibility and theme of the sites that link to you.  It makes good sense. 

Links from on-topic, credible sources have inherent value.  Which would you prefer linked to your site: CNN News, or Harry’s Link Farm?  Based on the importance of who links into your site, SEO Game Plan advocates the issuing of Optimized Press Releases.  While many companies issue traditional press releases, our strategy involves increasing your Search Engine Visibility by getting your message in front of millions of viewers, while simultaneously creating quality inbound links to your website.  SEO Game Plan works closely with clients to craft an effective keyword optimized Press Release.  Our Press Release Distribution Service presents content in ways that create greater clarity for machines. Machines (like Google’s army of indexing crawlers) are looking for reasons to recommend your content in news search results. SEO Game Plan will optimize your content for maximum discoverability. Bi-monthly Press Releases will be distributed to over 100,000 media contacts, including: USA Today, NBC News, Fox, and thousands more. Different from traditional search, News Engines including Yahoo! News, Google News, Alta Vista News and MSN News give prime placement for Press Releases. Press Releases can include Images and Multimedia File Attachments.   This strategy sends your marketing message out for distribution on thousands of authority sites, which in turn creates quality inbound links from authority sites.  Some other key benefits of the SEO Optimized Press Release Distribution Service include:

  1. Reach: Reaches millions of Internet users directly
  2. SEO Benefits:  Generate quality inbound links to your website from authority sites
  3. Exposure: Raises search engine visibility – Press Releases are picked up and used on multiple sites
  4. Speed: Press Releases can often drive traffic to your site in just one day
  5. Credibility: Establish your site as an authority in your niche

Press Releases are categorized as News.  With approximately 75 percent of adults and teens are reading their news online, Optimized Press Releases are one of the best ways Increase traffic to your website, and is an integral part of a successful Internet marketing strategy.

Contact Us today to get started or for more information about our Press Release Distribution Service.

Category: SEO Services | 115 Comments »

301 Redirect – How to create redirects

May 23rd, 2007 by admin

301 redirect is the most efficient and Search Engine Friendly method for webpage redirection. It’s not that hard to implement and it should preserve your search engine rankings for that particular page. If you have to change file names or move pages around, it’s the safest option. The code “301” is interpreted as “moved permanently”.

Below are a Couple of methods to implement URL Redirection

IIS Redirect

  • In internet services manager, right click on the file or folder you wish to redirect
  • Select the radio titled “a redirection to a URL”.
  • Enter the redirection page
  • Check “The exact url entered above” and the “A permanent redirection for this resource”
  • Click on ‘Apply’

ColdFusion Redirect

<.cfheader statuscode=”301″ statustext=”Moved permanently”>
<.cfheader name=”Location” value=””>

PHP Redirect

Header( “HTTP/1.1 301 Moved Permanently” );
Header( “Location:” );

ASP Redirect

<%@ Language=VBScript %>
Response.Status=”301 Moved Permanently”;

ASP .NET Redirect

<script runat=”server”>
private void Page_Load(object sender, System.EventArgs e)
Response.Status = “301 Moved Permanently”;

JSP (Java) Redirect

response.setHeader( “Location”, “” );
response.setHeader( “Connection”, “close” );

CGI PERL Redirect

$q = new CGI;
print $q->redirect(“”);

Ruby on Rails Redirect

def old_action
headers[“Status”] = “301 Moved Permanently”
redirect_to “”

Redirect Old domain to New domain (htaccess redirect)

Create a .htaccess file with the below code, it will ensure that all your directories and pages of your old domain will get correctly redirected to your new domain.
The .htaccess file needs to be placed in the root directory of your old website (i.e the same directory where your index file is placed)

Options +FollowSymLinks
RewriteEngine on
RewriteRule (.*)$1 [R=301,L]

Please REPLACE in the above code with your actual domain name.

In addition to the redirect I would suggest that you contact every backlinking site to modify their backlink to point to your new website.

Note* This .htaccess method of redirection works ONLY on Linux servers having the Apache Mod-Rewrite moduled enabled.

Redirect to www (htaccess redirect)

Create a .htaccess file with the below code, it will ensure that all requests coming in to will get redirected to
The .htaccess file needs to be placed in the root directory of your old website (i.e the same directory where your index file is placed)

Options +FollowSymlinks
RewriteEngine on
rewritecond %{http_host} ^ [nc]
rewriterule ^(.*)$$1 [r=301,nc]

Please REPLACE and with your actual domain name.

Note* This .htaccess method of redirection works ONLY on Linux servers having the Apache Mod-Rewrite moduled enabled.

How to Redirect HTML

Please refer to section titled ‘How to Redirect with htaccess’, if your site is hosted on a Linux Server and ‘IIS Redirect’, if your site is hosted on a Windows Server.

Category: Definition, Optimization | 82 Comments »

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